Webinar
Promotion
Plan
Discover how SkyQuest Park is using storytelling, design, and immersive experiences to reshape guest engagement.
Explore our official webinar announcement, promotional strategy, and sample content designed to connect with our community and creative partners.
Press Release
For Immediate Release
SkyQuest Studios Offers a Behind-the-Scenes Look at Storytelling Magic with Exclusive Webinar
PALM BAY, Fla. (July 10, 2025) - SkyQuest Park is giving fans a rare glimpse behind the curtain with an exclusive live webinar, “Designing Wonder: How Storytelling Transforms the Theme Park Experience,” airing Sunday, July 27, 2025, at 7:00 p.m. EDT via Zoom.
This special presentation is part of the Step Into the Story campaign and will explore how SkyQuest’s creative team transforms concepts into immersive guest experiences. Hosted by Jesenia Edwards, campaign strategist for Step Into the Story, the session will cover how sensory design, storytelling, and nostalgia come together to shape SkyQuest’s four signature zones: Retroville, OddityQuest, NeonQuest and MarqueeQuest.
“SkyQuest has always been about more than just rides, it’s a place where stories come alive,” said Jesenia Edwards. “This webinar invites fans into the creative process, giving them a peek at how we design worlds that feel personal, immersive and unforgettable.”
Attendees will learn how SkyQuest uses storytelling as its most powerful design tool and get a first look at upcoming activations, including exclusive content previews and audience interaction opportunities.
Registration is free but required. Sign up now at [Registration Link].
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About SkyQuest Park
SkyQuest Park is a family-owned regional theme park located on Florida’s Space Coast, known for its nostalgic charm and immersive storytelling experiences. For over 40 years, SkyQuest has invited guests to step into new worlds through its themed zones, original attractions, and signature sensory design. With its latest campaign, Step Into the Story, SkyQuest is blending creativity, emotion, and innovation to deliver unforgettable adventures for every generation.
Target Promotional CHannels
Instagram (Posts & Stories)
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Why: SkyQuest’s core audience are active on Instagram. It’s a visual-first platform perfect for showcasing moodboards, teaser graphics, and countdowns.
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Content Type:
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Countdown stories
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Behind-the-scenes sneak peeks of visuals
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Teaser graphics with key quotes
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Reels with webinar snippets or motion graphics
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Timeline:
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Start promotion two weeks prior with teaser post
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Story countdowns begin 5 days prior
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Final CTA post on the day before the event
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Why: SkyQuest’s family and community-focused segments frequent Facebook for local events and news.
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Content Type:
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Facebook Event page with RSVP link
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Posts sharing teaser graphics and key webinar details
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Short clips or quote cards from Jesenia Edwards
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Timeline:
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Facebook Event created 3 weeks prior
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Weekly posts leading up to event
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Final “Tomorrow!” reminder post on July 26
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Why: Direct access to SkyQuest’s newsletter subscribers and local partners ensures targeted reach to high-interest audiences.
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Content Type:
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Personal invite-style email blast
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Follow-up reminder with registration link and teaser graphic
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Timeline:
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First email 3 weeks before the event
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Reminder email 3–5 days prior
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“Today’s the Day!” morning-of email
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Why:
LinkedIn allows SkyQuest Park to engage community leaders, creative professionals, and experiential marketing enthusiasts, especially those interested in branding, storytelling, and guest experience design. It's the right platform for positioning the webinar as a professional insight session rather than a casual park promo. -
Content Type:
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Official event announcement post featuring behind-the-scenes visual (no text)
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Professional tone copy introducing the webinar and speaker
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Post with a teaser insight or quote from the webinar host
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Registration link embedded in post
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Optional follow-up post with a reflection or key takeaway after the event
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Timeline:
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First LinkedIn post 3 weeks before the webinar
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Second teaser post with different image or insight 1 week before
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Final reminder post 2–3 days before
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Facebook (Posts & Event Page)
Email Campaign (Subscriber List & Community Partners)
LinkedIn (SkyQuest Park Company Page)
Example Social Media Posts
Behind the Scenes. Beyond the Story.
Ever wonder how theme park magic really happens? 🎡
Join us for “Designing Wonder: How Storytelling Transforms the Theme Park Experience”
🗓 Sunday, July 27 | ⏰ 7:00 PM EDT | 💻 Live on Zoom
🎟️ Registration is free! Save your spot today! Link in bio!
#SkyQuestPark #StepIntoTheStory #DesigningWonder #Webinar #BehindTheScenes
Facebook Event Post
You’ve seen the rides. You’ve heard the stories.
Now, see how it all comes together behind the scenes. 🎬
Join us for “Designing Wonder,” a live webinar that pulls back the curtain on SkyQuest’s creative process.
🗓️ Sunday, July 27 at 7 PM EDT | 💻 Live on Zoom
Hosted by Jesenia Edwards, founder of MaximalistPR, this exclusive session is your inside look at how we turn stories into unforgettable experiences.
🎟 Register here: [Link]
#SkyQuestStudios #DesigningWonder #SkyQuestPark
LinkedIn Post
Ever wondered how a theme park brings stories to life?
Join us for a special live webinar, Designing Wonder: How Storytelling Transforms the Theme Park Experience, and discover how our creative team transforms concepts into immersive worlds, from the pastel streets of Retroville to the cinematic charm of MarqueeQuest.
Hosted by Jesenia Edwards, campaign strategist for Step Into the Story, this exclusive session will explore how SkyQuest Park blends storytelling, design, and nostalgia to create unforgettable guest experiences.
🗓 Sunday, July 27 | ⏰ 7 PM EDT | 💻 Live on Zoom
🎟 Registration is free, save your seat here: [Registration Link]
#SkyQuestPark #StepIntoTheStory #DesigningWonder #BrandStorytelling #GuestExperience #CreativeStrategy
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